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- 7% of the UK’s adult population uses a sunbed = over 3 million people
- 70% of people want to be tanned
- 95% of sunbed users do not exceed the European Standard on maximum number of sessions per annum
- 88% of the UK population has skin types that can tan successfully in a controlled environment
- 38% of sunbed users do so for a pre-holiday tan.
- 83% of sunbed users claim to be quite or very knowledgeable of the possible risks from over-exposure to UV.
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Source: Consumer Research on Sun tanning and Sunbeds, The Sunbed Association, UK, 1997, conducted by Taylor Nelson with a sample base of 6143 adults.
The main benefit of being tanned is seen as looking and feeling healthier. The main reason for using a sunbed is for a pre-holiday tan. Whilst the sun protection factor from a sunbed tan does not provide total protection, people having a base tan are less likely to over-expose themselves during the initial days of a holiday. |
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